Marketing Analytics / Growth Specialist (80-100%)
Veröffentlicht am www.join-mp-organic.com 21 Mär 2025
Planned Start: from June 2025
Work Rate: 80-100%
Location: Hybrid with office in central Zürich
About marko
marko is a fast-growing marketplace company revolutionizing secondhand shopping in Switzerland. We’re looking for a talented Marketing Analytics / Growth Specialist to drive our expansion and unlock new opportunities in the dynamic Swiss e-commerce ecosystem.
The role
We need a data-savvy, creative problem-solver to push growth, lead our CRM-initiatives and optimize customer journeys & performance across channels. You’ll dive deep into analytics, uncover actionable insights, and execute strategies that boost acquisition, retention, and revenue. If you thrive on turning numbers into impact and have a passion for marketplaces, this is your chance to shine.
Tasks- Develop and optimize CRM strategies to enhance user retention, engagement, and lifetime value.
- Develop and test strategies for customer acquisition, conversion, and retention, from paid campaigns (SEA incl. GMC) to SEO optimization.
- Experiment with innovative tactics to scale our presence in the Swiss marketplace landscape.
- Create, automate and improve customer journeys across onboarding, activation, retention, and reactivation stages.
- Analyze user behaviors to inform segmentation and targeted communication strategies beyond email & push aiming for an omnichannel approach.
- Ensure email/push deliverability, compliance, and comprehensive performance tracking.
- Generate actionable insights from campaign analysis, providing strategic recommendations for growth.
- Part of the marketing team you collaborate with design, product, and data teams to align growth efforts with business goals.
- Assist with broader marketing tasks, such as product catalog improvements, category management and and and (we’re a startup - you get the point).
- Experience in marketing analysis and/or growth in e-commerce, ideally with 1-2 years working directly with marketplaces in the DACH region.
- Strong analytical skills with proficiency in data analysis tools (Google Analytics, AppsFlyer, CDPs, DMPs, CRM platforms).
- Technical aptitude and experience managing CRM tools/CDP integrations.
- Experience in customer segmentation, customer journey mapping, and lifecycle marketing.
- Expertise in marketing automation, A/B testing, and optimization of customer journeys.
- Fluent English, proficiency in German or French is a plus.
Why join marko?
- Impact: Shape the future of social & sustainable commerce.
- Flexibility: Remote/hybrid/office work options to suit your lifestyle.
- Growth: Room to advance as we scale.
- Perks: Competitive salary, employee participation, 25 days vacation and increasing with tenure.
Join us in scaling the future of social & sustainable commerce!
Ready to join us?
If it sounds like you, then don't wait any longer - send us your CV in English! We can't wait to learn more about you and how you can help bring marko to the next level. Join us in shaping the future of secondhand!
Final note: At marko, we are committed to fostering an inclusive and diverse workplace, where everyone's unique backgrounds and perspectives are valued and respected. We encourage individuals from all walks of life to join our team and contribute to our mission of making sustainable shopping the first choice for all.